WIQD brand identity

The Projects designed the new brand identity for this educational non-profit organization We In Quantum Development (WIQD), which is part of the University of Amsterdam. At the heart of the visual identity is an intersection of two circles. The visual can be seen in various ways, a playful wink to quantum theory. The flexibly applicable colorful layouts fit WIQD’s mission that aims for more diversity and inclusion of all ethnicities and sexual orientations within this scientific community.